CBI Web Exhibits Gendered Bits
University of Minnesota
University of Minnesota
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An evolving web resource based on the exhibit curated by R. Arvid Nelsen and designed by Darren Terpstra

The following pages show images of the physical exhibit that was presented in the Andersen Gallery of the Elmer L. Andersen Library, May 28 - June 23, 2008. Text from the exhibit and scans of some of the materials exhibited can be found from links on pages reached via the thumbnails below. Please explore! New content will be added regularly.

Tacit Assumptions
In respect to training and job opportunities, over the years companies and individuals have sent women mixed messages about the number of opportunities available, the number of women already successful in the field, and the likelihood that such opportunities will be open to women seeking careers in the future.  In spite of the apparent awareness of women in the field displayed in these messages, others imply an intention to reach an expected masculine audience.  Company activities, newsletters, and advertisements have addressed men specifically as the known presence in the field and have appealed to their expected interests.  In such communications women have often been portrayed in the roles of wife or sex object.  Ads that directly address women demonstrate expectations that women are - or should be - as concerned as men about their own physical appearance and their roles as wives, and that women are not inclined toward scientific endeavors.

Man and the Computer
A Computer a Man Can Call His Own
A New Level of Responsiveness
Your Wife and Your Job
Miss Electronics 1957
Miss Electronics 1957
Hot Pants
All Solid State
This Little Beauty
Burroughs Chair
If Beauty Means Anything to You
The Burroughs 10-Key

These materials are covered under the copyright law (Title 17, U.S. Code).